UAE Telco Du And Holding Firm Al-Futtaim Group Workforce Up To Allow Prospects To Earn Rewards And Save Cash


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UAE-based telecommunications operator du has partnered with Al-Futtaim Group’s loyalty rewards program Blue Rewards to permit prospects to profit from unique presents and rewards.


Karim Benkirane, Chief Industrial Officer, du, and Himanshu Shrivastava, Chief Expertise Officer, at Al-Futtaim Group

Introduced on the sidelines of GITEX World 2022, du will supply a spread of incentives and reductions to members of Al-Futtaim Group’s Blue Rewards. In line with the discharge, the partnership will allow du to accommodate the way of life of consumers and develop its choices rewards, while Al-Futtaim Group prospects can profit from du’s high-speed 5G community and unique offers on its merchandise.

By becoming a member of Blue Rewards, du prospects can entry presents on eating, leisure actions, holidays and extra. Customers may also earn cashback once they store at Al-Futtaim Group’s leisure and shops throughout the GCC and Egypt. Amassed cashback may also be used to recharge pay-as-you-go traces or pay for postpaid plans.

“In partnership with Al-Futtaim Group, du is taking buyer rewards to the subsequent stage by a digital, omni-channel method,” mentioned Karim Benkirane, Chief Industrial Officer, du. “In the present day’s announcement will assist us add life to life by providing one of the best worth and privileges to members of Blue Rewards, in addition to foster higher buyer relationships.”

In the meantime, Himanshu Shrivastava, Chief Expertise Officer, at Al-Futtaim Group, famous how the partnership goals to raise every buyer’s expertise, “We imagine that strategic partnerships are an integral pillar within the supply of wonderful buyer expertise, and immediately’s announcement will additional strengthen our bond with members of the Blue Rewards.”

Associated: UAE Telco Du Strengthens Partnership With Neighborhood Initiative Fazaa At GITEX GLOBAL 2022


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